In the third module, you will explore advanced topics in email marketing flows. This includes understanding flow filters, trigger filters, and conditional splits. You will also learn about smart send, UTM tracking, additional filters, and abandoned cart tracking. Flow filters help segment your audience, trigger filters control when flows are activated, and conditional splits allow for customized paths. Smart send optimizes email delivery, UTM tracking measures campaign effectiveness, additional filters further refine flows, and abandoned cart tracking targets potential sales. By mastering these advanced techniques, you can create highly personalized and effective email sequences. This module equips you with the knowledge to optimize your email marketing campaigns.